Elevate 2014, themed “Social City” focused on the physical environment with regard to social interconnectedness and social impact within a city. How do we communicate with each other and how do we interact with our surroundings? What is the social makeup of our city? How does it compare with other cities? How does this benefit the landscape, economic growth and retention and the impact of events and cultural offerings when the social quality of the city is higher or lower?
Artworks, performances, and panels contemplated how a city’s perceptions are altered based on the intersection of art, architecture, design, and communication. Elevate offered creative platforms for socializing and inter-connectedness through the arts, emphasizing social media and digital presence.